How to Publish a Novel on Amazon KDP
Keywords, description, categories, and cover prompts — a practical Kindle checklist, plus how Bespoke Books packages the paperwork.
See the chapter-by-chapter plan before you build the full manuscript.
What KDP actually asks for
Amazon’s Kindle Direct Publishing console wants:
- Manuscript — typically EPUB (or DOCX) formatted for Kindle.
- Cover — recommended 1600×2560 (2:3), JPEG or PNG.
- Title and author name — as they should appear on the store.
- Description — the sales copy shoppers read on the product page.
- Keywords (up to 7) — phrases readers might search.
- Categories — where the book sits in Amazon’s browse tree.
- Pricing and territories — your commercial choices.
Most AI writing tools stop at a document download. The logistics fear is real: authors freeze on keywords and categories, not on whether they can click Upload.
Keywords that help readers find you
Pick phrases a real reader would type — genre + hook, not your subtitle stuffed seven times. Examples of useful shapes:
cozy mystery small town bakerygaslamp adventure missing expeditionanalog horror radio station
Avoid repeating your title, and avoid competitor author names. Aim for specific
over generic (horror novel is too broad).
Description that earns the click
A strong KDP description usually:
- Opens on the protagonist and the situation, not a review blurb about “gripping prose.”
- Names the stakes without spoiling the ending.
- Signals genre promise (warmth vs dread, romance vs puzzle).
- Ends with a clear invitation to start reading.
You can revise this copy anytime after publish. Perfect is optional; specific is not.
Categories and age/content notes
Choose categories that match how the book actually reads. Mis-shelving a cozy mystery as hard-boiled crime wastes the algorithm and disappoints readers. Content notes (heat, violence, age range) should match what is on the page.
Cover: brief first, pixels second
Before you commission art or generate a cover, write a short brief: mood, key visual, palette, typography feel. That brief becomes the brief you hand a designer — or the prompts you paste into an image model. Store-ready size and safe margins still matter after the concept lands.
How Bespoke Books packages this
After you approve every chapter in the Editor’s Chair, Prepare to publish can generate a KDP package that includes:
- Suggested title / subtitle treatments
- HTML-ready description and editorial bullets
- Seven keyword suggestions
- Category and age/content notes
- Cover brief with mood, palette, and image-generation prompts
- A formatted EPUB for Kindle upload
That does not replace your judgment on price, territories, or final marketing copy — it removes the blank-form panic.
Checklist before you hit Publish
- [ ] Every chapter approved in your review workflow
- [ ] EPUB opens cleanly on a Kindle previewer or device
- [ ] Cover meets size and readability at thumbnail
- [ ] Seven keywords are specific and honest
- [ ] Description matches the genre promise
- [ ] Categories match the book you wrote
- [ ] You own the rights to publish under your name
Start with the story plan
If you do not have a manuscript yet, begin with a free story blueprint — a chapter-by-chapter plan you can review before paying for a full build.